Product due diligence
For M&A and investments
A company may be selling excellent in its home country and some other markets. But if you put money in it, you want to what are the chances to sell the same product abroad.
Alliance experts has helped hundreds of companies with growing their business internationally. With our local teams in over 30 countries we can validate the market size and interest and check budgets and expectations.
Our reports are customised for the exact product that you want and we deliver fast. So you can make your investment and cross borders with confidence.

Our local teams evaluate the chances for your product
We can evaluate multiple countries simultaneously. Per country or area of the world we can provide you with clear findings:
Quick scan
We report on:
- Applicable market size (TAM/SAM/SOM)
- Our expert opinion on product-market fit
- Most likely sales channels
- Trade barriers and regulations
From € 1000 per country,
report in 1 week
Market test
As in a Quick Scan, plus:
- We list the local competition and their USP’s.
- We conduct interviews with at least 5 relevant players, such as distributors or influencers
- We evaluate your product positioning
From € 4500 per country,
report in 3 weeks
Growth path
As in Market test, plus:
- We advise on a market entry strategy
- We map out a realistic growth path
- We help you budget market entry costs
- This results in a payback time and ROI
From € 7500 per country,
report in 4 weeks
We are active in over 30 countries
America’s:
United States
Canada
Mexico
Europe:
United Kingdom
Sweden
Netherlands
Belgium
France
Spain
Italy
Germany
Switzerland
Austria
Serbia
Romania
Greece
Middle East:
Turkey
Israel
Jordan
United Arab Emirates
Saudi Arabia
Qatar
Oman
Africa:
Morocco
Tunisia
Egypt
Ghana
South Africa
Asia:
India
Kazakhstan
China
Japan
South Korea
Taiwan
Thailand
Vietnam
Malaysia
Singapore
Indonesia
Pacific:
Australia
New Zealand
Let the right expert contact you:
Avoid disappointing investments
Alliance experts helped hundreds of companies with exploring new markets. We see big differences in the receptiveness of different markets for the same products. This can be because of:
- Differences in demand: average age, climate, urban density
- Differences in buying power
- Cultural characteristics, e.g. the associations with a brand name
- Different distribution structures
- Custom regulations and trade barriers
Customer Experiences

Nouraldin Banaeinejad
CAN Home appliances

Vitello Benevetti
Harley Davidson
We are active in all industries