Product due diligence

For M&A and investments

A company may be selling excellent in its home country and some other markets. But if you put money in it, you want to what are the chances to sell the same product abroad.

Alliance experts has helped hundreds of companies with growing their business internationally. With our local teams in over 30 countries we can validate the market size and interest and check budgets and expectations.

Our reports are customised for the exact product that you want and we deliver fast. So you can make your investment and cross borders with confidence.

Market size evaluation
A typical pitch deck slide with '1,8m people we plan to serve'

Our local teams evaluate the chances for your product

We can evaluate multiple countries simultaneously. Per country or area of the world we can provide you with clear findings:
 

Quick scan

We report on:

  • Applicable market size  (TAM/SAM/SOM)
  • Our expert opinion on product-market fit
  • Most likely sales channels
  • Trade barriers and regulations

From € 1000 per country,
report in 1 week

Market test

As in a Quick Scan, plus:

  • We list the local competition and their USP’s.
  • We conduct interviews with at least 5 relevant players, such as distributors or influencers
  • We evaluate your product positioning

From € 4500 per country,
report in 3 weeks

Growth path

As in Market test, plus:

  • We advise on a market entry strategy
  • We map out a realistic growth path
  • We help you budget market entry costs
  • This results in a payback time and ROI

From € 7500 per country,
report in 4 weeks

We are active in over 30 countries

America’s:

United States
Canada
Mexico

Europe:

United Kingdom
Sweden
Netherlands
Belgium
France
Spain
Italy
Germany
Switzerland
Austria
Serbia
Romania
Greece

Middle East:

Turkey
Israel
Jordan
United Arab Emirates
Saudi Arabia
Qatar
Oman

Africa:

Morocco
Tunisia
Egypt
Ghana
South Africa

Asia:

India
Kazakhstan
China
Japan
South Korea
Taiwan
Thailand
Vietnam
Malaysia
Singapore
Indonesia

Pacific:

Australia
New Zealand

 

Let the right expert contact you:

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    Avoid disappointing investments

    Alliance experts helped hundreds of companies with exploring new markets. We see big differences in the receptiveness of different markets for the same products. This can be because of:

    • Differences in demand: average age, climate, urban density
    • Differences in buying power
    • Cultural characteristics, e.g. the associations with a brand name
    • Different distribution structures
    • Custom regulations and trade barriers
    Even with good receptiveness market entry may be difficult because of strong and established competition or conservative sales channels.
     
    We always do our assessments with experiences business developers living in the country. We report with underlying details on our expectations for a specific product, so you can adjust your price or investment accordingly.

    We know how to expand internationally

    Read our market entry approach

    Customer Experiences

    ” During our cooperation Alliance experts showed an effective approach and tracking, professionalism and provided the services reliably and on time. “
    Nouraldine Banaeinejad

    Nouraldin Banaeinejad

    CAN Home appliances

    ” Alliance experts has helped us with clear insights in a market which was relatively new to us. Even under difficult circumstances they found good dealer candidates. “

    Vitello Benevetti

    Harley Davidson

    We are active in all industries

    Market entry strategy that we supported

    RR Engineers
    Verantis
    Topdesk
    Apart Group
    CAN Home appliances
    Le Joyau d’Olive
    Hydrologic
    Oklas
    Molarclean
    HCP – the sweetener company
    Brabantia
    Plastinovo
    Golden Red Trade Solution
    EEPC India
    De Heus