Our local teams plan & execute
With about 10.7 million people Sweden is not a very big economy in Europe, but the population is affluent and open to products from abroad. English is spoken widely as a second language.
Sweden is known for its high standard of living and well-developed welfare state. It has a diverse and competitive economy, heavily reliant on foreign trade. Major industries include telecommunications, automotive, and pharmaceuticals.
The majority of the population lives in urban areas, with Stockholm being the largest and capital city. Other notable cities include Gothenburg, Malmö, and Uppsala.
Sweden has a rich cultural heritage with a strong emphasis on equality and environmental sustainability. It’s known for its contributions to music, design, and literature. The country also has a significant immigrant population, contributing to its cultural diversity.
We work with local teams, who already know the market, speak the language and know the business culture.
We can compare different markets and as we can help you in all of them, we only favor the market that may work out best for you.
We help you avoid cultural misunderstandings, compliance issues, and other risks associated with entering a new market.
We help you draft the business case for your market entry, weighing potential turnover and margins against the costs for market entry and further marketing.
Data from market research reports won’t tell you how your specific product will be received. For this you need an expert opinion and comparisons with similar products. Our local teams can do this.
Where will your end-users typically look for your product or service? Is this online of offline? Who controls these sales channels and how easy is it to find the right positioning? We know the market from inside out.
Have you checked import duties, taxes and other regulations? Your product may need certifications or a local representative. We can easily check for you.
After reading our proposal, or in case you have any other questions:
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