Indirect Export – and how to find the right importer

Indirect export

Indirect exporting refers to selling to an intermediary, who later sells the goods or services either directly to importing wholesalers or to customers. It could also be a sale by the exporter to the buyer via a locally located intermediary, such as an export trading company or an export management company.

Indirect exporting also involves selling to an intermediary in your own country. Selling through Indirect Exporting does not involve collecting payment from the foreign customer, or for coordinating the shipping logistics. As opposed to Direct Export, where you would sell directly to the end user in the other country, e.g. through internet.

How to find the right importer, distributor or sales agent

If your market entry plan includes finding distributors or sales agents, Alliance experts can find these for you. Based your strategy for your market entry, we draft a partnering profile, describing your company and the type of partner that you are looking for.

In parallel, we list a broad range of potential distributors or agents. We discuss this long-list with you, to see what type of companies you want to focus on. Once we have the short-list of companies, we try to arrange meetings for you shortly after one another, so that you can come over and spend your time efficiently. We prepare these meetings with you, so that you can present yourself in the best possible way.


This entry in dictionary was updated on April 24, 2020 by specialist.