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 Introduction
Many medium-sized and large companies engage in various collaborations with suppliers, customers, sometimes even with fellow companies and competitors. So when is it appropriate to speak of an alliance, and how do these various collaborations fit within the company strategy? And, how can you make your collaborations more profitable?
Goal and result
The goal of the executive workshop alliance strategy is to gain insight into the possibilities and the limitations of strategic collaboration. The workshop is intended for executive managers of medium-sized and large companies or business units. After the workshop you will have an understanding of how alliances can strengthen your specific business strategy. You will also have a good picture of the quality of your current collaborations, and you can devise specific actions aimed at getting more out of your alliance portfolio.
Methods
Alliance experts offers clear presentations on alliance strategy, based in part on the books by Alfred Griffioen. Each participant will receive a book. The 8-item benchmark is derived from research performed by the International Center for Competitive Excellence.
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Procedure
The toolkit consists of three interviews with key figures in the field of alliances within your company. These are preferably the managing director and two people who are involved with alliances on a daily basis. These interviews will discuss the business strategy and inventory the current partnerships. Whenever possible we will immediately address actual issues.
The input obtained through these interviews is then used to organise a half-day workshop for 6 to 10 people. In this workshop we shall define and explore the concept of an alliance, and discuss the link between your strategy and your current collaborations. We will evaluate these collaborations with reference to 8 items, using short questionnaires. The results are directly available and will be discussed. On this basis we can then help you define follow-up actions.
Price
The workshop, including preparation, costs SGD 3500, VAT exclusive, irrespective of the number of participants.
Download the PDF of this workshop. |
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